by Staff Entertain Impact | Feb 29, 2024
“A vital resource guide for leaders working with influencers to get their messages out.” In this article, Paul M. Katz details how the Influencer Effect has proven the ability to drive programmatic success in various campaigns and organizations. Read the...
by Staff Entertain Impact | Feb 29, 2024
“This guide combines useful strategies with a compelling case for leveraging the power of influencers.” Read the entire Review A marketing firm leader explains how to use social media influencers, public figures, and celebrities in marketing...
by Staff Entertain Impact | Oct 17, 2023
“Good Influence is an Effective, Informative Guide for Engaging Influencers in Ways that Benefit Businesses and Nonprofits.” Paul M. Katz’s Good Influence is an informative guidebook that discusses the ways in which businesses and nonprofits can engage...
by Staff Entertain Impact | Oct 17, 2023
Good Influence: How to Engage Influencers for Purpose and Profit Read the entire Review Paul M. Katz, the founder and CEO of social impact agency Entertain Impact, considers himself a cultural change agent, meaning that he builds marketing and awareness...
