by Staff Entertain Impact | May 2, 2024 | Uncategorized
In a democracy where power increasingly rests in the hands of individual states, the significance of down-ballot candidates and local ballot initiatives cannot be overstated. Yet, it’s astonishing that over 30% of voters, once inside the voting booth, only cast...
by Staff Entertain Impact | Jan 2, 2024 | Uncategorized
If you’re an influencer—whether a celebrity, social media creator, athlete, musician, actor, or other public figure—you’re familiar with multiple requests to endorse or engage with nonprofits and philanthropic causes. Often, receiving these requests can be exciting,...
by Staff Entertain Impact | Sep 22, 2023 | Uncategorized
Businesses and nonprofits fail to reach the most coveted of consumers, Millennials and Gen Zs, effectively. The impact has been revenue deterioration, customer and donor erosion, brand weakness, job losses, and mission failure. Traditional advertising has little...
by Staff Entertain Impact | Aug 14, 2023 | Uncategorized
When it comes to influencer activations for your social impact campaign, there is no “one size fits all” strategy. Public figures can fit into your organization’s campaign activations in many ways. In my book, Good Influence: How to Engage...
by Staff Entertain Impact | Jul 24, 2023 | Uncategorized
Cause Influence is a growing area of marketing that leverages the power of popular culture, especially public figures, for social impact. It’s a strategy that non-profit organizations and businesses can use to amplify their mission and generate good outcomes....
by Staff Entertain Impact | Jul 11, 2023 | Uncategorized
A well-organized social media toolkit is crucial when engaging influencers and celebrities to support your campaign across platforms. Like media kits, these easy-to-reference documents keep all the assets influencers need to support your campaign in one place. A great...
